Mildred Frate-Smith, MBA

Real Estate Consultant and Sales Agent
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Mildred Frate-Smith

  • Common Selling Mistakes

    Common Selling Mistakes


    Mistake #1 -- Placing the Wrong Price on Your Property
    Every seller obviously wants to get the most money for his or her product. Ironically, the best way to do this is NOT to list your product at an excessively high price! A high listing price will cause some prospective buyers to lose interest before even seeing your property. Also, it may lead other buyers to expect more than what you have to offer. As a result, overpriced properties tend to take an unusually long time to sell, and they end up being sold at a lower price.

    Mistake #2 -- Mistaking Re-finance Appraisals for the Market Value
    Unfortunately, a re-finance appraisal may have been stated at an untruthfully high price. Often, lenders estimate the value of your property to be higher than it actually is in order to encourage re-financing. The market value of your home could actually be lower. Your best bet is to ask your realtor for the most recent information regarding property sales in your community. This will give you an up-to-date and factually accurate estimate of your property value.

  • COME FOR A WEEKEND...STAY FOR A LIFETIME

    The Historic City of Pensacola, surrounded by the world's most beautiful beaches is  the oldest settlement in the USA. Pensacola is also known as the city of Five Flags and is tucked away on the panhandle of Northwest Florida. The coastal communities of PensacolaGulf BreezePerdido Key,Navarre, & Pensacola Beach are located 50 miles west of Destin/30A.

    There are Real Estate opportunities in Paradise, whether you are looking for a tranquil beach paradise or living in the city with all the luxuries of Urban amenities, the Pensacola area has it all. Culture, opera, symphony, baseball, ice hockey and more. Minutes from the beaches and downtown there is a public and private airport that connects to most major cities and a private airport that will accommodate luxury jets.

    Are you looking for Homes, Condos, or Investment Properties in the Pensacola Area or Pensacola BeachGulf BreezeNavarrePerdido Key orPensacola? My specialty is the Pensacola area and I will consult with you and help find the right property based on your needs. Search on any of my tabs under Pensacola Beach HomesPensacola Beach CondosPensacola Homes, or Investment properties and you will find prices ranging from $200,000 to waterfront properties over $1,000,000.

    Check out my blogs for any of the latest prices reductions in the PensacolaArea. Make sure you leave a comment!

  • RE/MAX on the Coast

    Mildred Frate-Smith specializes in listing and selling residential coastal properties and estate homes along Florida's Northwest Coast as well as commercial and pre-construction developments for 6 years. Known for her style, sophistication and professionalism she has incredible tenacity and commitment to her clients to ensure the highest level of professionalism and personalized service. Her diligence, integrity and honesty will help clients find their paradise, investment property or second home and at the same time "Exceed you Expectations"

    Mildred grew up in Atlanta Georgia, graduated from the University of Georgia and received her MBA from the Eugene W. Stetson School of Business and Economics, at Mercer University  She has 22 years of sales experience with AT&T/Lucent Technologies selling high-end voice and data communications networks in Atlanta and Pensacola. She was a 3 time Silver Award Winner and exceeded her quota year after year. She was responsible for large national accounts in the southeast before transitioning her sales and marketing skills to the real estate industry. 

  • 3 Story For Sale in Pensacola Beach

    Open Floor Plan
    Life in the Slow Lane

    • 4,200 sq. ft., 4 bath, 5 bdrm 3 story - $2,700,000 - This View is Priceless

     -  One of the most sought after homes on Pensacola Beach with unobstructed views of the Gulf of Mexico and the Gulf Island National Seashore to the east. Gracious open living room, dining room and kitchen with panoramic views from every room. A true island sanctuary. 5 bedrooms, 4 baths and office off Master. This 4,200 sq. ft home was designed by local Pensacola architect J. Veal. Completed in 1995, this home was built beyond codes and survived four hurricanes. This 3-story home has breathtaking views on every level and a very open floor plan for easy entertaining. The home is furnished casual but elegantly with antiques, artwork, oriental rugs . The only word to describe this home is Priceless !!

    Property information

  • Paradise Beach Homes

    Its a buyers market in our area and there are properties right now that are PRICED RIGHT and ready for offers. Now is the time to think about owning your "Sand Castle" in Paradise. Call me today and I will help you find the property you have been dreaming of.